ONE HOMES LOGO BLACK cropped
  • Our Projects
  • About Us
  • Testimonials
  • Beyond
  • Careers
Schedule a Call
Schedule a Call

Unlocked Tourism Potential: A Roadmap for Growth

1 January, 2024
Table of Contents

    Khyber Pakhtunkhwa, a province in Pakistan, has emerged as a premier tourist destination, attracting an astonishing 169,889,946 visitors in 2023, according to a recent report by the Khyber Pakhtunkhwa Department of Tourism. This surge not only reflects the region’s natural allure but also signifies its growing popularity among domestic and international travelers.

     

    The World Bank’s Kite Project’s 1422 call center played a crucial role in meticulously collecting data, revealing that Galiyat emerged as a prime destination, attracting 6,348,000 visitors throughout the year. The iconic Naran and Kaghan valleys recorded an impressive 5,080,000 visitors, while the adventure hub of Malam Jabba witnessed 3,549,000 tourists seeking thrill and enjoyment.

     

    Venturing into lesser-explored gems, Deir Bala and Deir Zerin collectively attracted 1,380,740 tourists, contributing to the diverse range of experiences that Khyber Pakhtunkhwa offers. Lower Chitral played host to 591,330 tourists, including 1,624 foreign visitors, while Upper Chitral welcomed 791 travelers. Destinations like Galiyat, Malam Jabba, and Naran Kaghan registered 237, 588, and 897 tourists, respectively.

     

    The tourism boom is a testament to the region’s potential as a global travel destination. The provincial government’s efforts to promote tourism, coupled with the natural charm of the landscapes, have struck a chord with travelers from around the world.

     

    In a momentous day, 12 full-to-capacity Airbus A320 flights successfully connected Skardu to major cities across Pakistan, marking a major milestone in the region’s aviation history and providing enhanced connectivity. With Skardu now more accessible than ever, tourists can look forward to exciting activities such as trekking in the Himalayas, exploring ancient Buddhist monasteries, and experiencing warm local hospitality.

     

    The positive feedback from tourists is expected to encourage more people to visit Skardu, contributing to the growth of tourism and employment in the region. Pakistan, with its diverse landscapes and rich cultural heritage, is poised to become a must-visit destination on the global tourism map.

    Book A Call Now

    Recent News

    PIA Privatisation 2025: A New Chapter for Investment in Pakistan
    PIA Privatisation 2025: A New Chapter for Investment in Pakistan
    09 July, 2025
    Pakistan’s first major divestment in nearly 20 years signals renewed confidence, and opens new doors for...

    Here’s Why You Should Watch Pakistan’s UAE & China Ties Closely
    Here’s Why You Should Watch Pakistan’s UAE & China Ties Closely
    08 July, 2025
    In just the past week, two key diplomatic exchanges, one in Dubai and the other in Beijing, signalled a...

    2025: A Golden Window for Overseas Pakistanis to Buy Property in Pakistan
    2025: A Golden Window for Overseas Pakistanis to Buy Property in Pakistan
    07 July, 2025
    For many overseas Pakistanis, investing in real estate back home has long been a blend of personal legacy and

    One Homes
    X
    PAGES
    • Insights
    • News & Media
    • Blog
    PROJECTS
      Subscribe to Newsletter

      © 2025 All rights reserved​

      SMS Privacy Policy

      •

      Privacy Policy

      •

      Cookie policy

      One Homes Logo White cropped
      • Our Projects
      • Our Partners
      • About Us
      • Testimonials
      • News & Media
      • Careers
      • Our Offices
      • Blog

      Subscribe To Newsletter

      LONDON

      HOUSTON

      DUBAI

      ISLAMABAD

      KARACHI