Bernardo Vasconcelos

Bernardo Vasconcelos, founder of Bernardo Hair Co., started his career in Brazil alongside his mother, a beauty expert. His dedication to delivering exceptional service drove him to expand his entrepreneurial endeavours to America, where he refined his skills. Eventually, he established his salon, Bernardo Hair Co., in London.

Bernardo Hair Co., renowned internationally as BCO London, is a premier destination for top-tier celebrities and influencers seeking exquisite hair colour and salon experiences. With a client roster boasting names like Gisele, Adriana Lima, Alessandra Ambrosio, and Izabel Goulart, their reputation for excellence precedes them. Operating across the globe in cities such as Dubai, Kuwait, Miami, New York, Abu Dhabi, and Saint Domingo, BCO London has established a formidable presence in the realm of hair transformation.

As trailblazers of subtle glamour in hair makeovers, BCO London has garnered attention from prestigious publications like Forbes US, British Vogue, Tattler, and Glamour. Their innovative approach to hair colouring and salon services has earned them accolades and admiration from clients and industry insiders alike.

Notable Work

Krissy Cela
Luciana Giménez
Adriane Galisteu
Brenda Costa
Daphne Joy
Jacqueline Jossa

Featured In

BCO London has embarked on a partnership with One Homes to introduce their first bespoke hair and beauty salon in Pakistan. This collaboration marks a significant milestone for both parties, as it brings together BCO London’s expertise in red-carpet services with One Homes’ commitment to delivering unparalleled luxury experiences.

The BCO London salon at AMAYA Panoramas offers top-tier hair and beauty services for residents looking for luxury experiences. From flawless makeovers to expert hair treatments, the salon promises to elevate the beauty standards in Pakistan, offering residents access to world-class services without having to travel abroad.

The launch of the BCO London salon in Pakistan not only signifies a new chapter for the brand but also reflects the growing demand for high-end beauty services in the region. With their signature blend of sophistication and glamour, BCO London is set to leave an indelible mark on the Pakistani beauty industry, ensuring that residents of AMAYA Panoramas experience nothing short of red-carpet treatment.