Ever wonder why some homes hold their value decade after decade while others struggle to keep pace? The answer often lies beyond the four walls. From theatres to fitness centres, lifestyle amenities have become central to how buyers, tenants, and investors measure long-term value.
At One Homes, a British developer shaping destinations across emerging economies, this philosophy has guided every project from day one. From gym centres and salons to daycare, theatres, and more, our luxury developments bring every lifestyle amenity together under one roof.
Why Amenities Matter in Modern Real Estate
Amenities are no longer “add-ons.” They shape the daily lives of residents and influence the financial health of a property.
The Global Wellness Institute reports that properties designed with wellness-focused features can command price premiums ranging from 10% to 25% over
standard homes.
This premium matters for investors because it improves both rental yield and resale strength.
The relationship is simple:
- Amenities attract tenants. Higher demand means lower vacancy rates.
- Amenities drive rents. Premium facilities justify higher monthly rates.
- Amenities stabilise resale. Buyers value a ready-made lifestyle, not just empty space.
The Theatre Effect: Entertainment Within Reach
On-site theatres or screening rooms are more than luxury perks. They serve as community anchors. Residents can host family nights or private events without leaving home.
For investors, this translates to:
- Higher tenant retention, as residents value the convenience.
- A stronger resale narrative, since lifestyle-focused buyers increasingly prioritise entertainment access.
In real estate, luxury homes are typically priced above $1 million or within the top 5% of a market. They stand out through premium amenities like pools, theatres, and exclusive locations, setting them apart from starter and mid-market housing.
Fitness and Wellness: A Growth Driver
According to the Global Wellness Institute, the wellness real estate sector hit $584B in 2024 and is projected to surpass $1.1T by 2029. Properties with fitness centres, yoga studios, or wellness rooms not only appeal to younger tenants but
also to health-conscious families and retirees.
Benefits for long-term value include:
- Increased rental premiums (fitness is often the most-requested amenity in urban markets).
- Broader tenant base, spanning young professionals to families.
- Lower churn rates, as residents build lifestyle habits tied to the property.
Our every development integrates fitness into its design, from gyms with modern equipment to landscaped walking trails.
Swimming Pools: Lifestyle and Liquidity
Pools consistently rank among the top global amenities influencing resale. Redfin’s July 2024 report shows luxury home prices rose 8.8% in Q2, over twice
the pace of non-luxury properties.
For investors, pools provide:
- A differentiator in competitive markets.
- A visible, tangible sign of luxury that boosts buyer confidence.
- Potential rental uplift, particularly for expatriates and professionals seeking resort-style living.
At One Homes projects like Amaya Panoramas or One Canal, elevated pool decks combine with panoramic views, offering both lifestyle and a strong value proposition.
Amenities as ROI Insurance
Lifestyle amenities help protect property value. Even in slow markets, homes with pools, gyms, and leisure spaces stay in demand because people see them as full destinations, not just empty homes.
For developers, the challenge is to balance operational efficiency with luxury.
Well-managed amenities ensure costs stay sustainable while value remains high. We achieve this through international best practices and trusted management systems, giving investors peace of mind that amenities won’t become a liability.
Beyond Space: Designing for Lasting Returns
Property value is shaped by much more than square footage. Theatres create communities, fitness centres drive wellness demand, and pools deliver visible luxury – all of which secure long-term return on investment. As global research shows, amenities are no longer a bonus; they are the backbone of property resilience.
At One Homes, we embed this thinking into every project, ensuring that investors and residents benefit from developments designed for today and protected for tomorrow.